By R.S. Naagarazan

Frank and continuous feed again from the prestigious scholars and esteemed colleagues of the writer received in the course of instructing, enthused him in shaping this ebook right into a important current to the students pursuing engineering. This booklet amply covers the up to date syllabus Ethics through Anna college. in addition to the elemental human values, Codes of ethics of significant Indian expert societies, designated probability research with illustrative examples are incorporated. extra, twenty 4 crisp case stories protecting a large spectrum of issues in expert Ethics, short-answer questions, long-answer questions with tricks were appended to maintain the curiosity of the engineering scholars. in addition to the prescribed syllabus, ethics-related subject matters comparable to Social Acceptability SA 8000, security approach OHSAS 18001 and Engineer-Manager interactions have additionally been defined. the scholar group in addition to the instructing fraternity is sure to get pleasure from utilizing this booklet, not just from the teaching-learning perspective, but in addition for his or her specialist occupation and development.

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Self-direction (Self-governance) virtues are fundamental and necessary in exercising moral responsibility. On the basis of ‘understanding and cognition’, it includes self-understanding, humility (proper assessment of one’s character), and good moral judgment (termed as ‘practical wisdom’ by Aristotle). On the basis of ‘commitment and action’, it covers courage, selfdiscipline, perseverance, self-respect, and integrity. Honesty a virtue common to both bases as it implies truthfulness in thoughts and words and trustworthiness in actions.

Through the above three, we can maximize the output and profit, as well as minimizing the loss. While dealing with customer complaints, empathy is very effective in realising the unbiased views of others and in admitting one’s own limitations and failures. According to Peter Drucker, purpose of the business is not to make a sale, but to make and keep a customer. Empathy assists one in developing courage leading to success! 18 SELF-CONFIDENCE Certainty in one’s own capabilities, values, and goals, is self-confidence.

All young children exhibit this tendency. At the conventional level, people respect the law and authority. Rules and norms of one’s family or group or society is accepted, as the standard of morality. , good boy, good girl). Loyalty is regarded as most important. Many adults do not go beyond this level. At the post-conventional level, people are called autonomous. They think originally and want to live by universally good principles and welfare of others. They have no self-interest. They live by principled conscience.

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